How online marketing can help your business
How online marketing can help your business
apex nc marketing
If you are a local business owner who wants to get more leads, then you should consider online marketing services. Thousands of people are searching for your business every day, and you are missing out on many potential leads which your competition is taking from you.
If you do not own a website, this is the first thing you need to take care of. Go to http://secure.hostgator.com/~affiliat/cgi-bin/affiliates/clickthru.cgi?id=tlhosting to get your web hosting set up. Once you have your hosting set up, you can either use their sitebuilder, or install wordpress and get a theme for it. Personally I use wordpress because it has various options and plugins you can use for your business. Do a Google search for free wordpress themes, or you can buy premium themes. I usually use Genesis for my customers, and thesis for blogs because they both are very customizable. If you do get a free theme, install “all in one seo pack” which will make your website more visible on google.
Another good idea is to add a personal video to your website explaining your company’s services. This will make people listen to you fully, and make your webpage more personal by putting a face, or at least a voice, to your company. These are not hard to make and you can just record your voice over a slideshow, or do a short video with windows movie maker.
The next most important part in getting your local business more money is to have your website Google friendly so clients will be able to find you. This means that you need to have a call to action at the top of your website in the form of a phone number or web form. You need to target the keywords that you think your clients will put into Google to find your local business. This means you should have these keyword phrases a few times throughout your website. You do not want your website to be too crazy or use any obnoxious colors.
On your first page of your website, you want to focus on telling the customers how you can help them. You don’t want to talk the entire time about yourself, they want to know what you can do for them! You do however want to establish credibility on the top of your page. Put a note that you are a part of the better business bureau (if you are) or put a customer review, or a link to a review or portfolio. This will amazingly increase customer confidence in you and your services.
Another good way of getting repeat customers is to have an autoresponder set up on your website. The most used one you can get is called Aweber. You can use this to send out specials and coupons to your customers, and let them know what is going on with your business. You want to give your customers free information and value so they will be more willing to trust you and do business with you.
If you need help with marketing or setting up your website, I do Internet marketing locally in Apex, Raleigh, Cary, and Chapel Hill, but I will help anyone online who needs marketing services. Go to Internet Marketing Raleigh to find out about our products we offer in website design and search engine optimization for North Carolina.
apex nc marketing
If you are a local business owner who wants to get more leads, then you should consider online marketing services. Thousands of people are searching for your business every day, and you are missing out on many potential leads which your competition is taking from you.
If you do not own a website, this is the first thing you need to take care of. Go to http://secure.hostgator.com/~affiliat/cgi-bin/affiliates/clickthru.cgi?id=tlhosting to get your web hosting set up. Once you have your hosting set up, you can either use their sitebuilder, or install wordpress and get a theme for it. Personally I use wordpress because it has various options and plugins you can use for your business. Do a Google search for free wordpress themes, or you can buy premium themes. I usually use Genesis for my customers, and thesis for blogs because they both are very customizable. If you do get a free theme, install “all in one seo pack” which will make your website more visible on google.
Another good idea is to add a personal video to your website explaining your company’s services. This will make people listen to you fully, and make your webpage more personal by putting a face, or at least a voice, to your company. These are not hard to make and you can just record your voice over a slideshow, or do a short video with windows movie maker.
The next most important part in getting your local business more money is to have your website Google friendly so clients will be able to find you. This means that you need to have a call to action at the top of your website in the form of a phone number or web form. You need to target the keywords that you think your clients will put into Google to find your local business. This means you should have these keyword phrases a few times throughout your website. You do not want your website to be too crazy or use any obnoxious colors.
On your first page of your website, you want to focus on telling the customers how you can help them. You don’t want to talk the entire time about yourself, they want to know what you can do for them! You do however want to establish credibility on the top of your page. Put a note that you are a part of the better business bureau (if you are) or put a customer review, or a link to a review or portfolio. This will amazingly increase customer confidence in you and your services.
Another good way of getting repeat customers is to have an autoresponder set up on your website. The most used one you can get is called Aweber. You can use this to send out specials and coupons to your customers, and let them know what is going on with your business. You want to give your customers free information and value so they will be more willing to trust you and do business with you.
If you need help with marketing or setting up your website, I do Internet marketing locally in Apex, Raleigh, Cary, and Chapel Hill, but I will help anyone online who needs marketing services. Go to Internet Marketing Raleigh to find out about our products we offer in website design and search engine optimization for North Carolina.
